We help FMCG businesses run smarter, faster and leaner with AI. Less admin, fewer headaches. AI that saves you time and money.
Every figure is worked out with our clients, and each case study shows how.


A dashboard and rep app that replaced hand-built Excel reports. 1,070 hours a year back.


A prospecting CRM and phone app that replaced spreadsheets. 570 hours a year back.


A three-weekly order form built from the stock file. 770 hours a year back.


Safety, quality and production recorded on every shift from a phone. 200 hours a year back.
If any of these sound like your business, that's usually where we start.
Your answers tell us where AI can help your business, and where it can't.
The risks: health and safety, compliance, a big customer you can't afford to let down.
The slow jobs: retyping orders, chasing invoices, the report that eats every Friday afternoon.
Everyone is talking about it. Nobody has told you what it would actually do in a business like yours.
Probably helpfully, but nobody senior knows what's been built, what data it uses, or what happens if they leave.
Prices, customers and processes live in spreadsheets and heads. If one person is off, the answer goes with them.
They keep the network running and the printers working. AI isn't their thing, and they'll tell you so themselves.
People fill the gaps between them, retyping the same thing by hand.
Nothing gets fixed while the team is flat out, so the slow jobs keep costing the business.
We build what your business needs, and add to it with every new idea your team has.

A completely bespoke AI strategy · presented in person
A completely bespoke AI strategy for your business, with a clear plan of what to fix and what each fix saves.
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e.g. a CRM for reps who sell from a van
Software built around how your people work, or a simple front end on a system you can't replace.
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e.g. emailed orders typed straight into your system
We take the repeated steps out of a job, like retyping orders, so your people do the part that needs them.
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accounts, orders and stock, joined up
We connect the systems you already have, so the data is where it needs to be. Nothing is ripped out.
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half a day or a full day · on site
Sessions for your team, from what AI actually is to using it safely with your customers' data.
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a number to call · fixes before you notice
We keep what we build running, on our hosting or your own systems. When something isn't right, there's a number to call.
Find out more →If AI isn't right for your business yet, we'll tell you on the call.